3 builders who never spoke to each other

Sell a service alongside the product

A fixed-price hands-on engagement next to the software brings in revenue and shows you how customers really use it. Keeping some consulting running while a product grows into your income is safer than cutting all service revenue at once, and the same skill can be sold twice by serving agencies as well as their clients.

The method

1. 01

   Sell a fixed-price hands-on engagement alongside the product, both as revenue and as a source of insight into how customers actually use it.

2. 02

   Keep a small amount of consulting running while a product grows into your income, rather than cutting all service revenue at once.

3. 03

   Sell two versions of the same skill, direct work for end clients and white-label support for agencies, which doubles the pool of buyers you can pitch.

What it returned

• $3,000

  Zue's only services option was a $3,000 sprint over two to four weeks; he was oversubscribed and considering adding smaller, larger and recurring variants.

• On leaving Baremetrics he planned to stay afloat on light consulting while building Swipe Files up to cover his bills.

• Monk works both directly with clients and behind the scenes for agencies.

Sources

• Making The Leap | Corey HainesCorey Haines · corey.co · So what’s the plan? · 2020-09-14
• Episode 88: How Delia Monk earned $100,000 in *Her First Year Freelancing* (!!) From Cold Agency Outreach - Double Your FreelancingDelia Monk · doubleyourfreelancing.com · AI-Generated Summary: · 2023-10-23
• DiversificationCory Zue · coryzue.com · Pegasus · 2021-08-02