2 builders who never spoke to each other

Justify the number and stage the payment

Support the asking price with revenue to date, user base, brand and search footprint, and whatever promotion you can hand the buyer. Split the money so part clears on signature and the rest on transfer, and list every asset in the contract.

The method

1. 01

   Justify an asking price with four inputs: revenue to date, size of the user base, the brand and its search footprint, and the promotion you can give the buyer.

2. 02

   Split the acquisition payment so part lands on signature and the balance clears once assets are handed over, and list every asset in the contract up front.

3. 03

   Read a deal's unfairness as a map: whatever feels wrong about it tells you which term to renegotiate.

What it returned

• $67,000

  $67,000 lifetime revenue and 56,000+ members supported a $50,000 price after negotiation.

• $10,000

  $10,000 paid on signing, the rest after transfer; domain, Supabase database, GitHub repo and Discord moved in roughly 2-3 hours.

• Haines defines fair as the split of risk and reward both sides will accept, and quotes Charlie Munger that incentives determine outcomes.

Sources

• Creative deals | Corey HainesCorey Haines · corey.co · 2024-07-05
• I sold my first SaaS for $50,000Florin Pop · florin-pop.com · Why $50k? · 2025-02-17