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independenceone source
applies to

b2b and consumer, no audience needed

outcome not stated

confidence

low

evidence

3 claims · 1 articles · 1 receipt

window

2023-06-212023-06-21

a single source, nothing corroborates it

Ask the students whether the course worked

An email after the final lesson asking whether they got the promised outcome tells you what to rewrite, and pointing people at a group or inviting replies turns a broadcast into a conversation. Giving away genuinely good material is what makes any later pitch land.


The method

  1. 01

    Email students once the last lesson has landed to ask whether they got the outcome, and use the answers to rewrite the course.

  2. 02

    Invite replies and point students at a group so the course produces conversation rather than one-way broadcast.

  3. 03

    Give away genuinely good material in the free course, because the trust it buys is what makes the later pitch work.


What it returned

  • Suggested venues are a dedicated community, a social media group, or simply replying to the email.


Sources


the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

One email a week. Unsubscribe in one click, and the address is used for this and nothing else.


More in email

all email plays

the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

963 corroborated plays to draw from · 3 a week

One email a week. Unsubscribe in one click, and the address is used for this and nothing else.