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independence4 unconnected · 1 more author in those circles
applies to

b2b and consumer, no audience needed

confidence

high

evidence

9 claims · 8 articles · 4 receipts

window

2020-01-01 → 2024-04-27

4 builders who never spoke to each other

Hold a posting cadence for a year, not a week

Fix the obligation rather than the outcome: a set slot each morning, a daily or twice daily post, a thirty day streak that you simply do not stop at day thirty. Builders who tracked it report roughly a year of steady output before the audience is large enough to sell to, so the target that works is the habit rather than a follower count on a date.

The method

  1. 01

    Commit to posting twice a day on Twitter as a fixed obligation, not something you do when you feel like it.

  2. 02

    Make your audience target a daily habit of posting, replying and talking to people rather than a follower count, since hitting a specific number by a specific date depends largely on luck.

  3. 03

    Sheer posting volume is what builds a following in the first year; there is no shortcut around the reps.

  4. 04

    Reserve a fixed 15 minutes each morning for writing and publish whatever comes out, using the volume to find your subject rather than deciding it in advance.

  5. 05

    Then post daily strictly inside those declared subjects, keeping weekend anecdotes and unrelated personal material out, so the feed delivers what the profile promised.

What it returned

  • 1000

    He gives wanting 1000 followers by year end as the version of the goal that does not work.

  • 300

    Roughly 300 Twitter followers in February 2019 became 11k by year end, on 8,500+ tweets.

  • 12

    Natoli published only on sales, prospecting and mindset, and built a six-figure side business alongside a full-time job inside 12 months.

  • Two posts a day is one of the five assignments he set himself for the year.

Sources

the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

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the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

963 corroborated plays to draw from · 3 a week

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