a single source, nothing corroborates it

Fill the screenshot with the result they want

A demo image carrying sample numbers a prospect would be delighted to post lets them picture their own results inside your interface before they sign up. Setting portraits of people beside it, with a small amount of movement, pulls the eye to a face and then along to the thing you want seen.

The method

1. 01

   Fill the demo screenshot on your product page with numbers a prospect would love to be posting, so they picture their own results in your interface before they sign up.

2. 02

   Position photos of people beside the product screenshot so the eye lands on the face and then follows it to the thing you want seen, and give the images a small amount of movement.

What it returned

• $4.17

  Zoho's Marketing Plus page shows a sample dashboard reporting a monthly return of $4.17 million and a conversion rate of 49.8%. Zoho's revenue reached $1 billion in 2022.

• Zoho sets circular portraits next to its product preview and makes them bounce slightly to hold attention.

Sources

• HubSpot vs Zoho - Why We Buy 🧠Katelyn Bourgoin · customercamp.co · Why It’s Brainy · undated