a single source, nothing corroborates it
Give your method a name and a shape
Naming the approach turns vague expertise into a defined system a buyer can picture owning. A named roadmap or schedule is something people decide to buy, where generic help is something they have to be talked into.
The method
- 01
Give your method a name and a shape, so the thing you sell is a defined system rather than generic help.
What it returned
Welsh's sample names are a self-care schedule and a work-life integration roadmap.
Sources
- So you want to start a side hustle? Do these 4 things first.Justin Welsh · justinwelsh.me · Priority 3: Why should that person choose you? · 2024-06-22
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in copy
- Keep the personality that drives some people off7 unconnected
- Interview buyers and write the page in their sentences6 unconnected
- Re-aim one durable claim at today's worry5 unconnected
- Answer the predictable objection with a specific4 unconnected
- Say the thing only you could have said4 unconnected
- Tighten the headline until only your segment fits4 unconnected