3 builders who never spoke to each other
Move the commenter into a direct conversation
Audiences accumulate one person at a time, never in a block, so the reply is where the relationship actually starts. Keeping direct messages open, answering personally rather than delegating, and steering whoever reacts into a real exchange is how public posting turns into paying clients.
The method
- 01
On LinkedIn, publish what you know, then reply individually to everyone who reacts or comments and steer those conversations into your funnel.
- 02
Reply to and start conversations in the comments and messages on the platform your buyers use, and treat those exchanges as the start of a client relationship.
- 03
Leave your DMs open and answer replies and emails yourself, because an audience arrives one person at a time and not in a block.
What it returned
- 500,000
Even at 500,000 followers he keeps direct messages open and still replies to tweets and emails himself.
Swagemakers works from a set of reusable LinkedIn reply templates for these conversations.
Sources
- Episode 91: Going From Employee → 6-Figure Freelancer → Productized Service Provider → Selling Digital Products — In the TINY Dutch Market! With Kim Swagemakers - Double Your FreelancingKim Swagemakers · doubleyourfreelancing.com · AI-Generated Summary: · 2023-11-13
- [Coaching: Maia #5] — Booked Out a Month in Advance!!! 🎉 + Case Study Interview Updates + How to Delegate Tasks to Staff - Double Your FreelancingZach Swinehart · doubleyourfreelancing.com · AI-Generated Summary: · 2024-01-03
- What I learned from Sahil Bloom about building a creator flywheel – Jakob GreenfeldSahil Bloom · jakobgreenfeld.com · Engineered Serendipity · 2022-08-07
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in social
- Concentrate on one platform until it works11 unconnected · contested
- Gather the audience before there is a product6 unconnected · contested
- Fire the launch into the audience you already have6 unconnected · contested
- Post the numbers, not the commentary5 unconnected · contested
- Republish the winners with a new hook5 unconnected
- Cut one long piece into weeks of social posts5 unconnected