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independenceone source
applies to

b2b, no audience needed

outcome not stated

confidence

low

evidence

1 claims · 1 articles · 1 receipt

window

these articles carry no publication dates

a single source, nothing corroborates it

Split the marketing site off the app

While the logged in product and the marketing pages share a domain and a codebase, rewriting one for conversion means touching the other. Moving the application to its own subdomain lets the marketing site be rebuilt as often as the numbers justify.


The method

  1. 01

    Move the logged in app onto its own subdomain so the marketing site can be rewritten for conversion independently.


What it returned

  • Planned to shift the MDX.one dashboard and user pages to app.mdx.one and stand up a separate marketing site.


Sources


the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

One email a week. Unsubscribe in one click, and the address is used for this and nothing else.


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the second source

Three plays a week, for the phase you are in

No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.

963 corroborated plays to draw from · 3 a week

One email a week. Unsubscribe in one click, and the address is used for this and nothing else.