2 builders who never spoke to each other
Name the rival and show precisely where it breaks
Say out loud which alternative the reader is about to suggest, then show the specific way it fails, rather than waiting for that objection to arrive in the comments. State your difference as two or three short concrete lines and pick the ones the incumbent structurally cannot copy, since a difference that rests on the other side's business model cannot be matched by a release.
The method
- 01
Name the alternative your readers will suggest and show the specific way it fails, instead of waiting for the objection in the comments.
- 02
State your difference from the incumbent as three short concrete lines rather than a paragraph of positioning, and pick differences the incumbent structurally cannot copy.
- 03
In a category with thousands of near-identical apps, lead with the fact that the user keeps their own data as the reason to choose yours.
What it returned
- 2019
He addresses people who would reach for Context7 by pointing out it returns SwiftUI sample code from 2019
Against ChatGPT he lists a personality you define, memory held as files on your own laptop rather than a vendor database, and the ability to actually act on your machine
The pitch highlights that after duplicating the sheet it sits in the user's own Google Drive, against a market of thousands of habit tracker options.
Sources
- llm.codes: Make Apple Docs AI-Readable | Peter SteinbergerPeter Steinberger · steipete.me · Real-World Example · 2025-06-14
- ClawdbotPeter Steinberger · steipete.me · 2026-01-02
- I built a Weekly and Monthly Habit Tracker app on Google SheetsPreetam Nath · preetamnath.com · I built a Weekly and Monthly Habit Tracker app on Google Sheets · 2020-08-02
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in copy
- Keep the personality that drives some people off7 unconnected
- Interview buyers and write the page in their sentences6 unconnected
- Re-aim one durable claim at today's worry5 unconnected
- Answer the predictable objection with a specific4 unconnected
- Say the thing only you could have said4 unconnected
- Tighten the headline until only your segment fits4 unconnected