a single source, nothing corroborates it
Take over an audience someone else abandoned
Look for dormant niche accounts whose owner has moved on and ask to take them over. Somebody else already did the work of assembling that following, and an abandoned project can hand you its audience for the cost of an email.
The method
- 01
Look for dormant niche social accounts you can take over: someone's abandoned project can hand you an audience outright.
What it returned
- 6,000
A friend handed over a Boise-focused Instagram account with 6,000 followers, since grown to 11,500
Sources
- How we grew a local newsletter to 10,000 subscribersNathan Barry · nathanbarry.com · Gifted an Instagram account · 2022-03-22
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in social
- Concentrate on one platform until it works11 unconnected · contested
- Gather the audience before there is a product6 unconnected · contested
- Fire the launch into the audience you already have6 unconnected · contested
- Post the numbers, not the commentary5 unconnected · contested
- Republish the winners with a new hook5 unconnected
- Cut one long piece into weeks of social posts5 unconnected