a single source, nothing corroborates it
Read the room's rules before posting the launch
Check the submission rules of any community before you drop a launch into it, and do not assume that participating there for months means the format will be accepted. The wrong venue gets the post removed or quietly ignored, which costs you the launch window as well as the standing.
The method
- 01
Read a community's submission rules before you post a launch there; the wrong venue gets you removed or ignored entirely.
- 02
Do not assume a subreddit you have participated in will accept a launch post; the format can be rejected outright.
What it returned
Zue's only promotion for RepoStory was posts to two subreddits: one moderated his submission off immediately because the project was not a repository, and the other gave it zero attention.
His post to the iOS subreddit drew a single downvote and vanished
Sources
- What I learned selling $6,000+ of my ebook today.Nathan Barry · nathanbarry.com · The Launch Strategy · 2012-09-04
- The Calm Before the StormCory Zue · coryzue.com · Publicly launching RepoStory · 2020-09-01
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in social
- Concentrate on one platform until it works11 unconnected · contested
- Gather the audience before there is a product6 unconnected · contested
- Fire the launch into the audience you already have6 unconnected · contested
- Post the numbers, not the commentary5 unconnected · contested
- Republish the winners with a new hook5 unconnected
- Cut one long piece into weeks of social posts5 unconnected