a single source, nothing corroborates it
Trade early access for the first testimonials
With nothing sold yet there is no proof to show, so give free or discounted access to your most enthusiastic followers with the explicit purpose of collecting the first few written endorsements. The access costs nothing and the quotes unblock everything downstream.
The method
- 01
With no sales yet, trade free or discounted access to your most enthusiastic followers purely to collect the first few testimonials.
Sources
- How to Sell Yourself (without being salesy)Justin Welsh · justinwelsh.me · Principle 3: Establish Social Proof · 2023-07-01
the second source
Three plays a week, for the phase you are in
No roundup of links, no news. Three tactics more than one builder arrived at separately, with the numbers each one returned and the disagreements left in.
More in word of mouth
- Check word of mouth exists before you build8 unconnected · contested
- Turn buyers into fans instead of buying ads6 unconnected
- Show up in person where your readers are5 unconnected
- Make the second user arrive with the first5 unconnected
- Answer support as if it were the sales channel4 unconnected
- Give the hardest customers your hours4 unconnected