a single source, nothing corroborates it

Test a feature against the comparison table

Whether a feature matters commercially is answerable without a survey: ask whether sales would add it to the standard pitch and whether marketing would list it in the pricing page comparison. If neither would, it is not doing competitive work.

The method

1. 01

   One usable test of whether a feature matters commercially is whether sales will add it to the standard pitch and marketing will list it in the pricing page comparison table.

Sources

• Binstack: Making a maximal multi-dimensional decisionJason Cohen · longform.asmartbear.com · Binary materiality · 2022-07-02